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Adventure at your pedals.

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How can we remove the barriers to the development of an attractive and fun cycling travel offer? How could design contribute to this development and enrich the possibilities of consumers wishing to combine adventure, change of scenery and preservation of the environment through their travel experience? 

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The interest of this project is sociological, environmental and economic as it consists in offering cheap and ecological holidays to the largest number of people, while developing a new market for creators/designers of practical ideas to make bicycle travel a simple, fun and accessible project.

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The project is a service that offers tourists cycling routes and "bike cabins" adapted to the time and distance travelled. These bike trailers will be equipped to meet all the needs of the cyclist, in order to offer him/her as much freedom as possible. The itinerary will be dotted with recommended places to stay, where the cyclist can stop to sleep, eat a regional speciality or contemplate the landscape.
However, for most people, travelling by bike is synonymous with logistical hassles, discomfort and sporting challenges. The electric assistance of the bike and the cabin will allow users to move more easily, and therefore further. Moreover, this adjustable electric assistance will allow everyone to use this service, and not only the most athletic.
Indeed, our target is not the seasoned backpacker but rather the bike lover who is hesitant when it comes to taking to the roads. Travelling should remain synonymous with escape and pleasure, so it is necessary to offer attractive and accessible solutions for any budding adventurer. The plane or the car is no longer a panacea. 

Air passenger traffic in 2017 reached, according to IATA, 4 billion passengers.


The idea of "short-cycle" tourism, which is environmentally friendly and offers a change of scenery, using bicycles as a means of transport, is a segment of the tourism industry that has a bright future ahead of it: it has become obvious that adventure does not necessarily mean long distances.

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Research

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